Your $500 Business Website: What to Prepare Before the Build

Rithm's Website Launch is a $500 USD one-time build of up to five core pages using your logo, approved content and imagery, with one inquiry form, basic on-page search essentials and one consolidated revision round. Domain, hosting, paid tools and ongoing maintenance are separate. Gathering your content and access before the build is the biggest factor in a smooth launch.
What this article covers
This is a preparation guide for Rithm's specific package, not a claim that every website costs $500. Larger sites, ecommerce, custom apps and advanced integrations are quoted separately. The full scope, including exclusions, is on the Small Business Launch & Growth page.
What the Website Launch includes
- Up to five core informational pages, such as Home, About, Services, FAQs and Contact.
- A responsive, brand-styled layout for mobile and desktop using your logo, approved content and imagery.
- Basic copy polishing and page structure from business information you supply.
- One lead inquiry form, click-to-call links and clear calls to action. An existing external booking link can be linked; a custom booking engine is not included.
- Initial on-page search essentials: page titles, descriptions, headings and image alt text. No ranking claims.
- Basic analytics setup using your existing account, where access allows.
- One consolidated revision round and a handover walkthrough.
What stays separate
Domain registration, hosting, paid software, ongoing maintenance, extra pages, ecommerce, custom applications and advanced integrations. If you already own a domain, you keep it.
Preparation checklist
- Logo files (the highest-quality versions you have)
- Brand colors, if you have them
- Business name, phone, email and service area exactly as you want them shown
- A short description of each service you want listed
- Your most common customer questions and your answers
- Photos you own or have rights to use, labeled by topic
- Any existing booking link, social profile links and review profile links
- Access plan for domain and analytics (invite access, do not share passwords)
- One person who will give consolidated feedback
How the single revision round works
After the first version is ready, you review all pages and send one consolidated list of changes. That keeps the build focused. It helps to collect feedback from anyone else involved before sending it, so the list is complete and does not contradict itself. Changes that add pages or new features fall outside the round and would be scoped separately.
Planning your five pages
Most service businesses use Home, Services, About, FAQs and Contact, but the right five depend on what your visitors ask. Our guide to structuring a five-page website explains the job of each page. Plan your inquiry form carefully too; what a quote-request form should ask helps you keep it short.
Hypothetical example: a mobile mechanic
A fictional mobile mechanic arrives with a logo, six job photos, a list of four services and a spreadsheet of questions customers ask on the phone. The questions become the FAQ page. The service list becomes the Services page with a short paragraph each. Instead of sharing his email password, he invites Rithm to his existing analytics account. His one revision list asks to reorder services and swap a photo. The site launches with his existing online booking link on every page.
After launch
A website is a starting point. For ongoing content, a campaign and inquiry follow-up, the Growth Marketing plan is a separate $1,000 USD monthly package. Taking both can start with a $1,500 first month, then $1,000 per month. The packages are independent; you can take either one alone. Source: Google Search Central: Creating helpful, reliable, people-first content.
Frequently asked questions
Can I add a sixth page?
Extra pages are outside the Website Launch scope and would be quoted separately.
Do you write all the copy?
The package includes basic copy polishing and structure from information you supply. Extensive original copywriting would be scoped separately.
Is hosting included?
No. Domain and hosting are separate, and you should own those accounts.
Next step
Work through the checklist, then request the Website Launch when your materials are ready.
Sources and further reading
- W3C WAI: Forms tutorial, useful when planning your inquiry form.
- Google Search Central: Creating helpful, reliable, people-first content, useful when drafting service and FAQ content.
Editorial note: this planning guide was drafted with AI assistance for Rithm Digital and created on September 25, 2026. Examples are hypothetical. It is general marketing-operations guidance, not legal, medical, tax or financial advice. Prices refer only to Rithm's published Small Business Launch & Growth offer.
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